Tuesday, November 27, 2012

Illogical Logic

A logic model (also known as a logical framework, theory of change, or program matrix) is a tool used most often by managers and evaluators of programs to evaluate the effectiveness of a program . Logic models are usually a graphical depiction of the logical relationships between the resources, activities, outputs and outcomes of a program.   

~ McCawley, Paul. "The logic model for program planning and evaluation". University of Idaho.

I like this definition; it is clear, concise considering its subject, and Wikipedia gave it to me. And I love 96% of the things on Wikipedia. Mostly because it is a fun to say..."Wicc*a*pe*de-ah" Melodius.

But, despite the inherent singularity of the word "model", there is no such thing as the standard logic model. Why? Well, for all of my work in this field, I still cannot answer that. 

Perhaps it is because funders and program evaluators want to ensure that a model reflects the unique circumstances of a program's design; perhaps it is because the program has unique funding considerations; perhaps it is due to the subject matter--a plan for implementing an online training is quite different than one outlining a plan to feed the hungry in Kenya; or perhaps, it is because logic itself is fluid and not easily contained by "structures."

All valid considerations. 

But every now and then, I think the variations exist just to spite me. Variations are creative, artistic, phenomenal! I love them! Poetry in table form! (Go with it.) That is, until you have to rewrite an evaluation plan in non-evaluation terms. And then, my dear friends, you begin to lose your hair. Slowly, and with sweet agony. Because at some point, describing your "plan" for evaluation and measurement of a program--whether non profit or profit oriented--requires several formats: there is the "donor" or customer format, which puts things into simple terms; there is the "Board member" or investor format, which requires that you overlay sustainability planning (translation: funding or profit) over the program design (sometimes a logic model is so impossible to decipher, this becomes sheer wizardry); there is the staff format, which includes internal goals such as the number of service recipients, or total products delivered; and then there is the public health format. Otherwise known as the "completely logical, always inconsistent, and ultimately fluid universe".

I live here now.

For those of you not working in program delivery, Non Government Organizations (NGOs), or domestic nonprofits, the logic model is your "guide to action". It doesn't replace a strategic/business plan, nor does it serve as the action plan (or "how to and when"); the logic model allows you a framework to follow around measurement and evaluation. If properly designed and consistently executed, the logic model will tell you exactly where your program's strengths and weaknesses are. And it will set the stage for analyzing your program's impact and determining where you will go next. It is program efficiency in the making.

And it can be convoluted. Examples:

Fairly typical.
Courtesy of the University of Wisconsin.


Typical...except for that triangle Venn Diagram thing. I mean, sheesh.
Courtesy of the Education Model Program Design.


When your program needs "flying geese."
Actually, I really do appreciate The Performance Institute's approach
And then there is the Public Health Model on Obesity for the state of New York.
You see where things get...expansive. I do not work on things such as this daily--
I simply go by it to create the local versions as a "sub program" component (or some such nonsense).

Do share: how would you find a consistent way of describing these visual variations? Two such innocuous words: logic and model. Until you pair them with concepts like measurement. Or evaluation. Or B-Verbose's brain. Like all things that are mind-boggling, this too will make me a better a writer. Maybe?

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